Photographer & Content Strategist

Why Choose Cero CC

  • Strategy Meets Creativity

    From stylized shoots to branded visuals, we understand how to execute campaigns with precision.

    Room with animals including a dog, a cat, a turtle, a rabbit, parrots, ferrets, and skeleton models on shelves, inside a veterinary or animal clinic examination room.

  • Cross-Border Fluency

    Bilingual, bicultural, and positioned in both Tijuana & San Diego. No translation needed—literally.

    A metal fence along a beach with ocean waves in the background, viewed from the side of a tall wooden structure.

  • Quality, Speed, Consistency

    Fast turnaround. Professional delivery. Always aligned with the brief.

    A man with a backpack taking a photo of a giraffe at the zoo, with the giraffe reaching its head over a wooden fence.

Marketing-led content that drives engagement across the border.

Creating powerful visuals for brands, agencies, and hospitality businesses across San Diego, Tijuana, and Los Angeles. Whether you need food styling, architecture, editorial for your website, or campaign storyboards, my commercial-grade photography and content systems deliver results.

  • Gastronomy & hospitality campaigns

  • Architectural & real estate visuals

  • Brand & lifestyle editorial

  • Agency-level commercial content

Portfolio Categories

Cooked octopus tentacles served on a round wooden platter garnished with roasted potatoes and herbs, accompanied by dipping sauces, a beer, and a glass of water on a wooden table.

Food

Culinary photography that highlights the texture, color, and presentation of dishes, ideal for restaurants and food publications.

Close-up of a brown leather sports bag with metal rods and leather straps, viewed from the top against a dark background.

Commercial

Professional images are designed to promote and sell products or services, strengthening your brand identity.

Interior of a restaurant with a large wall mural of an octopus and a neon sign that reads, 'The World is Your Oyster.' There are several metal chairs and wooden tables set for dining.

Sapaces

Photographs of structures and buildings that highlight the design and aesthetics of interior and exterior spaces.

A woman with a pink flower in her hair and large green leaves partially covering her face.

Portraits

We capture the essence and personality of people and pets in images that last over time.

Why Clients Choose Me

Cross-Border Strategy: Fluent in English and Spanish—understand cultural insight from Tijuana to Los Angeles.

Marketing Expertise: A Bachelor’s in Digital Marketing means your visuals are conversion-driven.

7-Step Precision System: From strategy and mood boards through fast delivery, every step is intentional.

Elite Client Roster: Airbnb Plus, Culinary Art School, PROFAUNA Veterinary — brands that trust my work.

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Cesar delivered both creativity and precision. From cross-border features, such as the Abraham Lincoln statue, to editorial portraits, his work elevated every assignment.

San Diego Magazine, Local Stories

San Diego Magazine logo in black text.

Cesar brings agency-level professionalism without the overhead. His eye for detail and ability to adapt to brand tones made our campaigns shine.

Airbnb Plus Department.

Cesar became a core visual partner for our major events. His ability to manage complex productions involving over 100 participants made everything run seamlessly.

Javier González, Founder & CEO, Culinary Art School

Stylized illustration of a chef with a tall chef's hat, grapes, and a moon on an orange background.
Modern two-story house with concrete and red exterior walls, front entrance with outdoor lighting, plants, and a pathway at dusk.
Airbnb Plus San Diego.
A bedroom with a white bed, decorative pillows, abstract artwork on the wall, and hardwood flooring.
A cozy bedroom with a low bed dressed in white and purple bedding, and purple pillows. There are built-in white shelves and a chest of drawers by a window, with a ceiling light fixture and recessed lighting.
A dining room table with golden bowls containing green succulent plants, illuminated by a modern ceiling light, with a view of a patio with string lights and lush greenery outside.
Living room with a mauve sofa, patterned armchair, decorative vases on a mosaic-topped coffee table, fireplace, large windows with wooden frames, and tropical plants outside.
Culinary Art School Tijuana Teacher Portrait on 360 competition.
Culinary Art School Tijuana.
Close-up of cauliflower florets grilling, with some parts charred and glowing sparks in the background.
A female chef in a black cap and white uniform writing on a glass window with a marker in a professional kitchen or bakery.
Modern hotel reception area with wooden accents, a glass wall, a desk with a computer, and a decorative plant. A leafy tree branch extends into the foreground.
A culinary student in a white chef uniform and black cap is carefully plating a dish in a commercial kitchen.
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  1. Consultation

  2. Creative Planning

  3. Photo Session

  4. Review & Selection

  5. Retouching

  6. Fast Delivery

  7. Share-Ready Assets

Ready to Bring Your Vision to Life?

Let’s start with a strategy call—your images should do more than look good; they should perform.