Client: Airbnb Plus Program

Location: San Diego, California

Industry: Short-Term Rentals / Hospitality

Project Type: Interior, Lifestyle, and Host Brand Photography

Airbnb Plus is a curated selection of homes that have been verified for quality and design. Hosts must meet elevated standards in comfort, cleanliness, and character. Visual storytelling is a critical component to meet those expectations.

The Challenge

Airbnb Plus hosts in San Diego needed:

  • High-conversion photos for their listings

  • Consistent image quality matching Airbnb Plus global standards

  • Efficient shoot logistics without disrupting bookings

  • Photos that tell a story of the space, host, and guest experience

My Role

As a certified Airbnb photographer and creative consultant, I collaborated with Airbnb Plus San Diego to:

  1. Capture brand-aligned imagery of each space

  2. Create stylized content that highlights layout, lighting, and ambiance

  3. Work with each host to reflect their story and the guest experience

Strategy & Approach

1. Pre-Production Briefing

Each property received a custom visual plan based on Airbnb Plus branding. I consulted with hosts in both English and Spanish to ensure alignment on tone, staging, and narrative.

2. On-Site Execution

With tight turnarounds between check-outs and shoots, my process emphasized:

  • Fast lighting setup using natural + bounced flash

  • Precision angles to showcase layout and design flow

  • Lifestyle shots capturing textures, linens, lighting, and comfort

3. Post-Production & Delivery

Final images were edited with Airbnb’s color guidelines in mind:

  • Bright, crisp, evenly lit tones

  • Natural shadow balance

  • Accurate color matching to fabrics and furniture

Results

  • +32% increase in listing click-through rate

  • 100% approval from Airbnb Plus editorial review

  • Over 15 San Diego hosts now use these photos in their listings

  • Enhanced search visibility and higher booking engagement

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A bedroom with a large bed, a white tufted headboard, and decorative pillows. Two abstract portrait paintings hang above the bed. There are wooden shelves on the wall and a window with a white shade. The room has a wood floor and modern ceiling lights.
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Modern dining room with a large table and light blue upholstered chairs, a pendant chandelier, and a backyard patio visible through sliding glass doors decorated with string lights and lush greenery.
A cozy bedroom with a low bed dressed in striped white and beige bedding, accented with two purple pillows and a purple throw blanket. The room features a wood floor, a white textured wall, recessed ceiling lights, a ceiling light fixture, a white built-in bookshelf, and a window.
Night view of a backyard with a kidney-shaped, illuminated swimming pool, surrounded by paving stones, tropical plants, and outdoor furniture including a table with an umbrella, nestled against a house with lit windows.
A spacious hotel bedroom with a large bed, gray headboard, nightstands with lamps, a bench at the foot of the bed, and windows with white shutters.
Luxurious bathroom with double sinks, granite countertops, a large corner bathtub, and beige marble tiles with decorative borders.
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