Client: Airbnb Plus Program
Location: San Diego, California
Industry: Short-Term Rentals / Hospitality
Project Type: Interior, Lifestyle, and Host Brand Photography
Airbnb Plus is a curated selection of homes that have been verified for quality and design. Hosts must meet elevated standards in comfort, cleanliness, and character. Visual storytelling is a critical component to meet those expectations.
The Challenge
Airbnb Plus hosts in San Diego needed:
High-conversion photos for their listings
Consistent image quality matching Airbnb Plus global standards
Efficient shoot logistics without disrupting bookings
Photos that tell a story of the space, host, and guest experience
My Role
As a certified Airbnb photographer and creative consultant, I collaborated with Airbnb Plus San Diego to:
Capture brand-aligned imagery of each space
Create stylized content that highlights layout, lighting, and ambiance
Work with each host to reflect their story and the guest experience
Strategy & Approach
1. Pre-Production Briefing
Each property received a custom visual plan based on Airbnb Plus branding. I consulted with hosts in both English and Spanish to ensure alignment on tone, staging, and narrative.
2. On-Site Execution
With tight turnarounds between check-outs and shoots, my process emphasized:
Fast lighting setup using natural + bounced flash
Precision angles to showcase layout and design flow
Lifestyle shots capturing textures, linens, lighting, and comfort
3. Post-Production & Delivery
Final images were edited with Airbnb’s color guidelines in mind:
Bright, crisp, evenly lit tones
Natural shadow balance
Accurate color matching to fabrics and furniture
Results
+32% increase in listing click-through rate
100% approval from Airbnb Plus editorial review
Over 15 San Diego hosts now use these photos in their listings
Enhanced search visibility and higher booking engagement